Eko Labs
We sat down with the founder of Eko Labs, Isaiah John, to discuss the exciting new updates for his company!
EKO LABS
Bringing a Technology Startup’s Announcement to Life Through Cinematic Video
Atlanta, Georgia | Technology
Service Provided: MACRO
The Challenge
EKO Labs needed to introduce its technology startup to its audience through a professional video that felt authentic to the brand.
The project called for a focused production—something visually polished enough to represent an emerging technology company while capturing a sense of peace, openness, and connection with nature.
They didn't need an extensive engagement.
They needed the right visual story.
The Approach
Three Lens Studios developed a focused exterior production built around natural light and the surrounding environment.
The visual approach intentionally embraced the peaceful qualities of the location, allowing the environment to become part of the story rather than simply serving as a backdrop.
The production utilized a combination of Sony and Canon cinema line cameras, in addition to a Sennheiser audio system, to capture with clarity for both video and audio.
The result was a streamlined production focused on capturing authentic moments while maintaining the cinematic quality and attention to detail expected from Three Lens Studios.
The Result
The finished video gave EKO Labs a professional visual asset for introducing its company and communicating with its audience.
Across all platforms, the resulting videos have accumulated 3.3+ million views, demonstrating the reach that professionally produced, audience-focused visual content can create.
By combining a natural environment with intentional cinematography and clean production, the final work presented the emerging technology brand in a way that felt approachable, grounded, and visually distinctive.
A focused production. A cinematic result. A reach of millions.
What We Created
VIDEO
Branded announcement video
CINEMATROGRAPHY
Natural-light exterior production
PRODUCTION
Sony FX30 & Canon 90D
AUDIO
Professional shotgun & wireless lavalier capture
Exceptional Creative Doesn't Always Require an Extensive Engagement.
Sometimes, you just need the right production.